Marketing companies are catching onto the LEGO craze! Even Kit Kat wants to… break a piece… off of that LEGO cash pile. Or something like that! Yes, some LEGO fans at Kit Kat put together a larger-than-life version of a Kit Kat bar, wrapper and all. In a nice twist, they hid extra minifigs inside the bars, and included extra designs that they came up with using the same pieces, just like real LEGO sets. They also made an official-looking box, just to make internet denizens think it’s a real set! Take a look at a few images below, then check out the whole gallery here.