Posted by Michael Pinto on Apr 9, 2010 in Japanese TV
This Godzilla themed canned coffee advert perfectly captures my inner crankiness when I can’t get my daily caffeine fix. The commercial is for Kirin Black Deep Body Fire which features a “51% blend of carefully selected premium bean” from Guatemala. Although the two main selling points are that this coffee is both sugar free (and thus low calorie) and apparently tastes quite bitter. Read more…
Posted by Michael Pinto on Apr 8, 2010 in Japanese TV
This commercial is for Daiwa House, the largest homebuilder in Japan. Apparently D-room is a reference to the dining room in a Japanese house. In fact when you’re looking at real estate ads in Japan they’ll often use letters to represent the number of rooms in a house. So an LDK would be a house with living room, dining room and kitchen. And from what I can see D-room is an online service for real estate. Read more…
Posted by Michael Pinto on Apr 7, 2010 in Japanese TV
These two adverts for Mizkan are quite creepy yet somehow pleasing with their offbeat humor. Both commercials seem to be for onigiri which are Japanese rice balls which can come in both triangle and round shapes. And although the spot doesn’t show it onigiri are quite often wrapped in seaweed. I really got a kick out of the second commercial which shows the creative ways to incorporate onigiri into a creative bento box for lunch. Read more…
Posted by Michael Pinto on Mar 30, 2010 in Japanese TV
This Nescafe spot starring Mariah Carey is from the year 2000. I half suspect that Carey didn’t go to Japan to do the spot because it seems to be shot against green screen. The give away is her awkward interaction with her co-star who I believe is Japanese comedian Sanma Akashiya: Read more…
Posted by Michael Pinto on Mar 29, 2010 in Japanese TV
This very strange Kirin Green Tea ad from 2003 features Nanako Matsushima (松嶋菜々子). Apparently the young lad is getting his romantic advice from a manga, so our fashion model hero knocks him to the floor and then gives him tea tips with the help of her panda puppet. The entire sequence is very strange to say the least, and yet making it even odder is that we never see the panda puppet or the tea in the establishing shot with Nanako: Read more…
Posted by Michael Pinto on Mar 24, 2010 in Japanese TV
Boss is one of my favorite canned coffee beverages so this Japanese advert caught my attention right away. What I find interesting about this spot is that as the camera pulls out I was expecting to see some sort of visual explanation as to why the singing fireman was wrapped up in his hose — but alas with a zen like quality that answer is never given. Read more…
Posted by Michael Pinto on Mar 22, 2010 in Japanese TV
You know you’re watching a Japanese commercial when a workaholic’s girlfriend stops by with a spot of tea and doesn’t seem to notice anything that’s slightly odd about the fact that your two co-workers are in fact a cat and a goose. Credit for this fun spot belongs to Aflac in Japan: Read more…
Touch is a manga that ran in Japan from 1981 until 1986 in Weekly Shone Sunday, along with Urusei Yatsura it was on of the most popular comics in that magazine during the early 80s. The manga which became an anime series in 1985 was a combination of baseball with romanic comedy. What’s cool about this commercial is that you can see the wide range of merchandise the show inspired — from a musical album to a “Happy Bag” of goodies that was sold through the Japanese drug store chain Lawson. I love the added touch of having the two characters from the show standing outside an anime version of the drugstore in the last shot. Read more…
Posted by Michael Pinto on Mar 17, 2010 in Japanese TV
Both of these quirky ramen commercials are from a 1998 campaign for Nissin. The first spot where the two ladies magically acquire cat ears stars Kikuti Momoko and Miyuki — and of course I love how the second advert makes a Marilyn Monroe reference: Read more…
This is a very clever rhyming ad for Mabinogi from Japan which is an anime themed RPG game that you can play online. The game was developed in South Korea by devCAT and is published by Nexon — the good news for Americans is that the game is available in English, however if you’re a Mac user the bad news is that the game is Windows only. Read more…