Oh No: Marvel Babies!

Superheroes go super cute:

Marvel powers up girls and babies merch

“Playing to new parents who want to pass their love of comic book heroes on to their wee ones is Marvel Babies, a comprehensive licensed baby brand that will have a product for every infant and toddler need. Marvel has turned back the clock on superheroes including Spider-Man, Captain America, Thor and Rhino-Man, using a pastel palette to render them as roly-poly infants in diapers and sucking on pacifiers.”