It’s THE Ultimate Coffee for Japanese Salarymen: UCC THE Coffee

Posted by Michael Pinto on Jun 29, 2009 in Japanese TV |

This late 80s greed-is-good coffee advert exerts a wonderful bravado for UCC THE Coffee. Doing some research I found that THE Coffee (with sugar!) is still being marketed to the public, in fact here’s the full line on the Japanese UCC website. Here’s another slightly less dramatic spot for THE Coffee from the 80s that I found:

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