Tasty Stop Motion Animation

Posted by Michael Pinto on Feb 7, 2010 in Animation, Japanese TV |

For all of the advances with computer animation there’s something still charming about good old fashioned stop motion animation. This Honda advert from the year 2000 does a nice job of using candy to animate the typography for the ULTRA Step WGN. Although it should be noted that the candy in this spot isn’t mere decoration — it’s being used to emphasize both the range of colors the auto comes in and the fact that it’s a kid friendly mode of transportation.

Honda Japanese Commercial for the ULTRA Step WGN which features stop motion animation

Honda Japanese Commercial for the ULTRA Step WGN which features stop motion animation

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