That Ring Looks a Little Big: Lego Lord of the Rings Toys Coming Soon
LEGO has their hands in everything these days. From the immensely popular LEGO Star Wars and Harry Potter lines to Pirates of the Caribbean and Toy Story, they’ve tried their hardest to embed themselves in current pop culture. It’s served them well, especially with the success of the LEGO video games series, which have done a pretty good job of appealing to pretty much everyone. So what’s next? Lord of the Rings, of course!
LEGO partnered with WB again for the license to Lord of the Rings and The Hobbit-themed toys. They’re due out in June 2012, with more to come leading into the release of the first Hobbit film, An Unexpected Journey, in December. Sadly, LEGO is being a tease and hasn’t released any pictures other than a single promo image featuring the One Ring. With so much licensing happening in the LEGO world right now, I can’t help but want to see more of the traditional building sets. That said, I don’t know if I can resist the allure of owning a LEGO figure of Gollum or Gandalf!