Warner Bros. Hides Edge of Tomorrow’s Title on DVD/Blu-ray

Posted by Ben Huber on Aug 16, 2014 in Cinema


In good news: Edge of Tomorrow is coming out on Blu-ray and DVD soon: October 17th. The weird news? Warner Bros. is basically hiding the actual title of the film. The box art for the film now proudly proclaims “LIVE. DIE. REPEAT.” and down near the bottom in small type is “Edge of Tomorrow.” Huh. Did they think it was the title that hurt its box office performance? I guess it’s possible, because Edge of Tomorrow is a very generic title, and definitely no where near as unique as the original “All You Need is Kill.” They should’ve gone back to that one! Oddly enough, while this isn’t an official title change, they are listing it as Live Die Repeat: Edge of Tomorrow on most VOD services. Weird! Read more…



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