Leonardo’s Presentation: Could Dr. Who Have Saved Xerox?

Posted by Michael Pinto on Feb 20, 2009 in Tech

I came across this commercial for the Xerox Publishing System from 1986 and it got me to thinking: It’s commonly accepted wisdom that Xerox did too little too late with the innovations that were generated at their PARC research facility (user interface, ethernet and laser printing) which is why Apple was able to have their breakthrough. Looking back on it that’s true, but I think the missing lesson is price point as much as speed to market. Read more…

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